Small Leather Goods and Fragrances: The First Touchpoint

A low stone display table next to the entrance of a boutique, with cardholders, coin purses, keychains, and several bottles of perfume neatly arranged on its surface. This is the most accessible price range in the store. The table height naturally invites people to reach out and pick up items, and a sales associate stands nearby. This is the easiest starting point for someone entering a boutique for the first time, located just after the decompression zone at the entrance. Avoid: Hiding entry-level products in the deepest part of the store, placing them in locked glass cabinets, displaying them densely like a supermarket checkout area, or having display tables so high that one needs to bend over or stand on tiptoes.

Translated from Chinese by AI.

精品店入口旁的一張低矮石材展示桌,桌面上整齊排列著卡夾、零錢包、鑰匙圈與幾瓶香水,價格是店裡最容易入手的一區;桌子高度讓人很自然就伸手拿起來看,旁邊站著一位店員。它是第一次走進精品店的人最容易開始的地方,位置就在入口的減壓區之後。避免:把入門商品藏在店的最深處、放在上鎖的玻璃櫃裡、陳列密集得像超商結帳區、展示桌高到需要彎腰或踮腳。