Mexico 68: Concentric Lines Typography and Sports Icons as a Whole

Mexico 68: The totality of concentric line typography and sports icons.
Design venue signage using the visual language created by Wyman for the Mexico Olympics: the typeface is composed of multiple concentric parallel lines, with gaps between the lines creating a vibrating effect, inspired by the intersection of Mexican folk art and Op Art. Sports icons are also presented with thick lines and partial cropping, capturing only the most recognizable segments of the action. Colors are saturated magenta, orange, yellow, and black, juxtaposed in large areas. Signage is painted directly on the concrete volumes and ground of the venues, at a giant scale. The overall atmosphere is enthusiastic, local, and non-internationalist. Shot under strong sunlight, with saturated colors and hard shadows cast by the volumes. Avoid: soft color schemes, thin-stroke typefaces, icons depicting complete human figures, signage made as independent hanging plaques.

Translated from Chinese by AI.

以懷曼為墨西哥奧運創造的視覺語言設計場館標示:字體由多重同心的平行線構成,線與線之間的間隙讓字產生振動感,靈感來自墨西哥民間藝術與歐普藝術的交會。運動圖標同樣以粗線條與局部剪裁呈現,只取動作最具辨識性的片段。色彩為飽和的洋紅、橙、黃與黑,大面積並置。標示直接漆在場館的混凝土量體與地面上,尺度巨大。整體氣氛熱烈、當地、不國際主義。強烈日光下拍攝,色彩飽和,量體投下硬影。避免:柔和配色、細筆畫字體、圖標描繪完整人形、標示做成獨立掛牌。